Let’s Scream Beyond Ice Cream

Check the new post from the blog, “What About it?” It’s a good one!

What About It?

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The saying goes that, “we all scream for ice cream.” But what could ice cream scream for? For Ben & Jerry’s, the answer is for inclusion, equality, and human rights.

Who doesn’t love ice cream? And who doesn’t love ice cream with a social mission, amirite? Ben & Jerry’s, one of the most popular pruveyors of this frozen delicacy, is willing to step up and be the kind of company that loves a chocolate swirl and a just world.

Ben & Jerry’s has always had involvement in the community game. Humbly beginning in 1978, Ben & Jerry’s was simply two guys hawking ice cream. Some very good ice cream. And profits steadily began to rise. By 1985, they grew into the position to launch the Ben & Jerry’s Foundation, which focused on supporting community activism, and promised an annual donation based on the company’s  pre-tax profits, to boot.

And then, in 2001, they…

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